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Associate Professor of Management, Dalhousie University
tel: 902.494.3276

Binod Sundararajan is an Associate Professor of Management in the Rowe School of Business at Dalhousie University, Halifax, Canada. He has a PhD in Communication and Rhetoric from Rensselaer Polytechnic Institute (RPI, Troy NY), M.S. in EE (RPI, Troy NY), & a B.E. in Electronics & Comm from Mangalore University, India. He has over ten years of experience in Sales & Marketing in India, Oman, UAE and the US (Microsoft Corporation).

Dr. Sundararajan spent a year at the University of Toronto teaching Engineering Communication. He teaches Business Communication, Core Business Applications and Corporate Communication. He researches the role of ICTs in management education and learning and uses social networks to study collaborative learning and historical networks (The Underground Railroad Movement). He is the lead investigator in a SSHRC grant to study texting and IM in higher education and one of the co-investigators in the SSHRC PDG to study Irish immigrant networks in Nova Scotia. Some of his other projects, where he is either a lead investigator or a co-investigator, deal with student assessments, student expectations, CEO Hubris, impact of social media on various aspects of learning, teaching and education, individual and corporate identity management on social media and stress in financial and ethical decision-making.

Binod has been part of the Academy of Management since 2009, contributing mainly as an active reviewer of paper submissions to the MED (Management Education Development, Organizational Management Theory and Organizational Communication and Information Systems divisions. He received the MED Outstanding Reviewer certificate in 2010. His work has been published in EJEL, Electronic Commerce Research, with his most recent works on Corporate Identity on Social Media, and Texting in Higher Education appearing as book chapters. He is currently working on three manuscript submissions to the Language, Learning &Technology, Social Networks and AMLE journals.

Select Publications

  • Sundararajan, B., L. Sheehan, and S. Gilbert. (2013). “Mediated Discourse in Higher Ed Classrooms Using Text Messaging.” In Cutting-edge Technologies in Higher Education, Increasing Student Engagement and Retention using Classroom Technologies: Classroom Response Systems and Mediated Discourse Technologies, Blessinger and Wankel (eds.). Bingley UK: Emerald Publishing.
  • Sundararajan, B., L. Sheehan, M. Sundararajan, and J. Manderson. (2013). “Influencing Group Decisions by Gaining Respect of Group Members in an E-Learning Environment: A Path Model Analysis.” In Applications of Structural Equation Modeling in Educational Research and Practice, M.S. Khine (ed.). Rotterdam: Sense Publishers.
  • Sundararajan, M., B. Sundararajan, and S. Henderson, S. (2012). “Does the Conflict between Spirituality and Small Business Leadership lead to New Venture Failures?” Journal of Spirituality Leadership and Management: Vol 6, No.1, 59-70.
  • Sundararajan, B., J. Manderson, and M. Sundararajan. (2012). “Students Understanding of Assessment and Their Resultant Motivation to Engage with the Material.” The Workplace Review: Vol. November 2012, 50-64.
  • Sundararajan, B. and M. Sundararajan. (2012). “Like us on Facebook and Follow us on Twitter: Corporate Identity Management across Social Media Platforms.” In Social Networking and Impression Management: Self-Presentation in the Digital Age, C. Cunninghman (eds.). Lanham, MD: Lexington Books.
  • Sundararajan, Binod. (2008). “Determining An Actor’s Network Capacity And Network Utilization: A Markov Model Of Human Agency In Social Networks.”Connections, the Official Journal of the International Network for Social Network Analysis: Vol. 28, No. 2, 28-42.
  • Grace-Farfaglia, P., A. Dekkers, B. Sundararajan, L. Peters, S-H. Park. (2006). “Multinational Web Uses and Gratifications: Measuring the Social Impact of Online Community Participation Across National Boundaries.” Electronic Commerce Research: Vol 6, No. 1, 75-106.
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